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Net profit

Net profit is what's left after all costs are deducted from revenue, the true bottom line. This guide explains how it differs from gross profit.

Published July 2026 · Updated July 2026

Key takeaways

  • Net profit = revenue − all costs (direct costs and overheads).
  • It's the 'bottom line' of the profit and loss.
  • As a percentage of revenue it's the net margin.
  • It's the figure most tax and profitability decisions rest on.

What is net profit?

Net profit is what remains after every cost, cost of sales and overheads like rent, wages, software and marketing, is subtracted from revenue. It is the real measure of whether the business made money.

Why it matters

Net profit is what's left for the owners, and it's the starting point for tax. Watching net margin (net profit as a percentage of revenue) over time reveals whether growth is actually translating into money kept.

Worked example

Gross profit £75,000 − Overheads £40,000 = Net profit £35,000
Net margin = £35,000 ÷ £120,000 = 29.2%

Frequently asked questions

Is net profit the same as cash in the bank?

No. Net profit can be high while cash is tight, for example if customers haven't paid yet. Watch both.

What's a good net margin?

It varies hugely by industry, so compare with similar businesses and track your own trend.

Learn more

Source: Investopedia ↗. This glossary is written for small business owners, so definitions are simplified. Tax rates and thresholds reflect 2026/27 UK rules and change over time. Berified does not provide accounting, tax or legal advice; always check the source or a qualified adviser.

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